Digital PR company

The Digital PR Agency Built for Google, AI Overviews and LLM Search

PR link building that maximises your visibility in Google, AI Overviews and LLM search engines, not just traditional press coverage.

Our digital PR agency and online PR agency team earn coverage through media placements, press releases, listicles and outreach, digital PR services designed to be cited, not just published.

Experience behind brands seen everywhere

eBay logoEbuyer logoGumtree logoBetway Group logoHoliday Inn logoCrowne Plaza Hotels & Resorts logo888poker logoAX Paris logoLovehoney logo

Digital PR

What is digital PR, actually?

What digital PR means

Digital PR earns powerful backlinks and brand mentions through relevant media placements, expertly crafted press releases, shareable listicles and focused outreach. It builds the same kind of corroborated, third-party authority that both traditional search engines and AI systems weigh heavily when deciding what to trust and cite. A good digital PR company is judged by the coverage that gets cited, not just published.

How it complements link building

It is a natural complement to AI link building: both earn external signals, but digital PR leans on journalist and publisher relationships rather than blog-level outreach. As an online PR company and digital PR agency, we treat the two as one connected authority programme, so PR backlinks also feed the trust signals behind AEO, GEO and LLM SEO. We measure online PR agency work by citation and authority impact, not publication alone.

The four routes we use

That is why digital PR link building, also called PR link building or link building PR, is framed around Google, AI Overviews and LLM search engines, not only traditional press coverage. The four routes we use are media placements, press release distribution, brand listicles and HARO link building.

802%

Authority proof point

Authoritative link building and digital PR work helped drive an 802% increase in Page 1–3 keyword rankings for one client within 12 months.

Digital PR pricing

Choose the right digital PR package.

Package-based PR SEO services with guaranteed links. Choose your currency and the package that fits your stage. Prices update instantly.

5 x PR Links

From £3,500/package

Designed for Startups

Delivery: 60 days

Guaranteed links
5–10
DR70+ (1M traffic)
2x
DR50+
3x
DR minimum
DR50–DR95
Stories created
1–3
Traffic range
100K–100M
Follow & No-Follow
Included
Book a Call

10 x PR Links

From £7,000/package

Designed for SME’s

Delivery: 90 days

Guaranteed links
10–15
DR70+ (1M traffic)
4x
DR50+
6x
DR minimum
DR50–DR95
Stories created
2–6
Traffic range
100K–100M
Follow & No-Follow
Included
Book a Call

15 x PR Links

From £10,500/package

Designed for Enterprise

Delivery: 90 days

Guaranteed links
15–20
DR70+ (1M traffic)
6x
DR50+
9x
DR minimum
DR50–DR95
Stories created
1–3
Traffic range
100K–100M
Follow & No-Follow
Included
Book a Call

Prices are per package. Every campaign is scoped to your business. This reflects typical inclusions, not a fixed menu.

How it works

A clear path from kick-off to coverage.

  1. 01

    Kick Off Call

    Discuss your goals, audience and the stories you want told.

  2. 02

    Strategy

    A bespoke plan built around your target publications and campaign volume.

  3. 03

    Content Creation

    Content, press releases and pitches crafted to earn genuine coverage.

  4. 04

    Outreach & Link Placements

    Our team secures high-authority, relevant placements using established relationships.

  5. 05

    Transparent Reporting

    See exactly where your coverage appeared and the impact it’s had.

Why work with us

A specialist digital PR agency.

Established Digital PR Expertise

Over a decade of experience placing stories across 40+ industries.

Dedicated Reporting & Transparency

Clear visibility into every placement and its impact, not vague promises.

Tailored, not templated

Every campaign is scoped to your business, category, competitors and current authority, never forced into a fixed package.

Case studies

Results we can point to.

Established outcomes from campaigns spanning authority building and core search performance.

Growth

Organic growth

+206%

Organic traffic, year on year

Search performance that compounds

Strong technical health and content depth, layered with earned authority, more than tripled organic traffic year on year.

Growth

SaaS

0 → 516

Referring domains in 12 months

The authority foundation for AI search

Placements chosen for topical relevance and source diversity took one SaaS client from 0 to 516 referring domains within 12 months, the authority foundation behind their wider AI search results.

Growth

Competitive sector

+802%

Increase in Page 1–3 keyword rankings

Visibility across tracked terms

Authoritative link building and digital PR drove an 802% increase in Page 1–3 rankings across the client’s tracked terms.

Outcomes shown are established campaign results. Every engagement is benchmarked against its own baseline before work begins, so progress is measured from a defensible starting point.

The AI SEO Agency is built and run by
Click Intelligence.

Learn more about us

Recognised by the search industry

Brighton SEO conference award recognitionBrighton SEO San Diego award recognitionEuropean Search Awards 2025 recognitionGlobal Search Awards 2024 recognitionThe Netty Awards recognitionSearch Engine Journal industry recognitionEuropean Agency Awards 2026 Finalist recognitionUK Agency Awards 2026 Finalist recognitionUS Agency Awards 2026 Finalist recognition

Running an agency? White label our AI SEO for your clients.

Client perspective

Trusted to deliver.

Excellent4.89 average73 reviewsReviews.io
Rachel Hughes

Verified Customer

We came to Click Intelligence because our brand had stopped showing up in ChatGPT and AI Overviews, even where we still ranked well in Google. They built a proper AI SEO strategy around entity clarity and structured data, and we started seeing citations within a few months…

2 weeks ago

Tom Ellison

Verified Customer

They rebuilt our site with the structured data and technical foundation AI systems actually need to crawl, parse and trust us. Communication was proactive throughout, and they clearly understood what AI search visibility requires…

3 months ago

Priya Shah

Verified Customer

The team got us cited across ChatGPT, Gemini and AI Overviews through a focused content and authority campaign. They stayed ahead of every deadline and kept us focused on the signals that actually moved the needle…

6 months ago

Mike Chen

Verified Customer

I felt they delivered exactly what they promised for our AI search visibility.

10 months ago

FAQ

Digital PR questions, answered.

What marketing leaders need to know before investing in digital PR.

Digital PR earns backlinks and brand mentions through media placements, press releases, listicles and outreach to journalists and publishers. It builds third-party authority that supports rankings and, increasingly, AI visibility.

AI systems weigh corroboration across trusted sources when deciding what to cite. Coverage on relevant, authoritative publications gives them independent evidence about your brand, which supports Google rankings, AI Overviews and LLM search visibility alike.

A press release is a newsworthy story written to a journalist-ready standard and syndicated to publishers likely to run it. The number of stories and placements depends on your package, and each is created around your goals and audience.

AI Link Building leans on blog-level outreach such as blogger outreach and niche edits. Digital PR leans on journalist and publisher relationships, through media placements, press releases, listicles and HARO. Both earn external authority, and they work best together.

Yes. Digital PR pairs naturally with AI link building, an AI SEO audit and a wider package, and it feeds the authority signals behind AEO, GEO and LLM SEO work. We can combine them into one coordinated programme.

Get in touch

Let’s talk about your AI SEO strategy.

Book a free 30-minute strategy call. We’ll review your AI search visibility, map out a plan, and recommend the right package. No hard sell. No obligation.

Coverage
UK, US, Europe & worldwide
The team
Serviced by Click Intelligence

4.89 average client rating

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