Focus
- Traditional SEO
- Keywords and backlinks
- Claude SEO
- Conversational relevance and source credibility
Specialist Claude SEO agency
Claude SEO That Gets Your Brand Recommended, Not Just Ranked
Specialist optimisation for how Claude discovers, evaluates and recommends brands, across web search and conversation.
Our Claude SEO agency helps Claude find, understand and trust your content, so your brand is mentioned when people ask it who to use.
Experience behind brands seen everywhere
Claude SEO
What is Claude SEO, actually?
What Claude SEO means
Claude SEO is the work of earning mentions, recommendations and citations inside Claude, Anthropic’s AI assistant. Claude draws on what it learned in training and, through its web search tool, on live web sources, which it cites when it uses them. People ask it who to hire, what to buy and how to choose, so Claude SEO is a distinct visibility channel from the results page.
What earns a mention
Several things determine whether a brand is surfaced. Crawlability comes first: Anthropic’s crawler, ClaudeBot, has to be able to access and parse your content, so robots rules, rendering and site structure matter. Clear, extractable answers let Claude lift and restate a passage accurately. Topical authority shows depth on the subject. And corroboration across trusted sources gives it confidence in what it repeats.
Why accuracy matters most
Accuracy matters particularly here. Anthropic emphasises trustworthy, well-grounded responses, so factual precision, clear sourcing and consistent, reliable information across the web are worth prioritising. A page can rank well and still go unmentioned in a conversation, which is why an effective Claude optimisation company builds on your ranking work rather than repeating it, and why our Claude SEO consultancy starts from what Claude can actually verify about your brand.
One platform among several
Claude SEO is the platform-specific work of earning visibility inside one particular AI assistant. It sits alongside the equivalent work for ChatGPT, Google’s AI Overviews, Gemini and Perplexity, and all of it is underpinned by the same AEO and AIO foundations.
The search shift
Claude SEO vs traditional SEO
Both disciplines build discoverability. They optimise for different moments in the search journey.
| Measure | Traditional SEO | Claude SEO |
|---|---|---|
| Focus | Keywords and backlinks | Conversational relevance and source credibility |
| Goal | Ranking in the search results | Being recommended or cited within a Claude response |
| Reporting | Rankings and click-through rate | Mention rate, sentiment and citation frequency within Claude |
| Tactics | Metadata and link building | ClaudeBot-crawlable content, answer-first structuring, authority signals |
| Platforms | Google, Bing | Claude web search and conversation |
Goal
- Traditional SEO
- Ranking in the search results
- Claude SEO
- Being recommended or cited within a Claude response
Reporting
- Traditional SEO
- Rankings and click-through rate
- Claude SEO
- Mention rate, sentiment and citation frequency within Claude
Tactics
- Traditional SEO
- Metadata and link building
- Claude SEO
- ClaudeBot-crawlable content, answer-first structuring, authority signals
Platforms
- Traditional SEO
- Google, Bing
- Claude SEO
- Claude web search and conversation
Claude SEO builds directly on strong AEO and AIO foundations. It is the platform-specific layer, not a replacement for either.
448
AI visibility proof point
Using the same approach, we grew one SaaS client’s AI-generated answer appearances from 1 to 448 within 12 months.
Claude SEO services
Our Claude SEO solutions
Eight connected disciplines from a Claude SEO company offering Claude optimisation services built around how one assistant finds, trusts and recommends brands.
Claude Visibility Audit
Benchmarks how Claude currently discusses and recommends your brand.
ClaudeBot Crawlability Audit & Fixes
Ensures Anthropic’s crawler can access, parse and index your content.
Answer-First Content Structuring
Formats content the way Claude extracts and synthesises answers.
Structured Data & Schema Markup
Makes your content easier to parse and trust.
E-E-A-T & Source Authority
Strengthens the trust and accuracy signals Claude weighs before citing a source.
Conversational Query Mapping
Maps content to the natural-language questions people actually ask Claude.
Digital PR & Authoritative Link Building
Earns the mentions and links that support wider citation.
Claude Citation Reporting
Tracks how often, and how favourably, your brand is mentioned.
Claude SEO pricing
Choose the right level of Claude SEO support.
Clear starting points for Claude SEO services tailored to your market and growth goals.
Standard
From £1,000/month
Designed for Startups
- Claude Visibility AuditIncluded: Included
- ClaudeBot Crawlability Audit & FixesIncluded: Included
- Answer-First Content StructuringNot included: Not included
- Structured Data & Schema MarkupIncluded: Included
- E-E-A-T & Source AuthorityIncluded: Included
- Conversational Query MappingNot included: Not included
- Authoritative Link BuildingIncluded: Included
- Dedicated Claude MonitoringNot included: Not included
- Claude Citation ReportingIncluded: Included
- Average delivery30 days
Premium
From £3,000/month
For SMEs
- Claude Visibility AuditIncluded: Included
- ClaudeBot Crawlability Audit & FixesIncluded: Included
- Answer-First Content StructuringIncluded: Included
- Structured Data & Schema MarkupIncluded: Included
- E-E-A-T & Source AuthorityIncluded: Included
- Conversational Query MappingIncluded: Included
- Authoritative Link BuildingIncluded: Included
- Dedicated Claude MonitoringNot included: Not included
- Claude Citation ReportingIncluded: Included
- Average delivery30 days
Pro
From £5,000/month
For Growing Enterprises in competitive sectors
- Claude Visibility AuditIncluded: Included
- ClaudeBot Crawlability Audit & FixesIncluded: Included
- Answer-First Content StructuringIncluded: Included
- Structured Data & Schema MarkupIncluded: Included
- E-E-A-T & Source AuthorityIncluded: Included
- Conversational Query MappingIncluded: Included
- Authoritative Link BuildingIncluded: Included
- Dedicated Claude MonitoringIncluded: Included
- Claude Citation ReportingIncluded: Included
- Average delivery30 days
Every campaign is scoped to your business. This reflects typical inclusions, not a fixed menu.
How it works
A clear path from audit to recommendation.
- 01
Kick Off Call
Understand your business, industry and goals.
- 02
Detailed Audit
An in-depth audit of your current visibility and crawlability within Claude.
- 03
Strategy Development
A tailored roadmap of the prompts, pages and signals to prioritise, built from the audit findings.
- 04
Strategy Implementation
Crawlability fixes, content and authority work begin once you’ve approved the plan.
- 05
Transparent Reporting
Ongoing visibility into mentions, favourability and share of voice within Claude.
Why work with us
A specialist Claude SEO agency.
Specialist Claude SEO expertise
A dedicated, platform-specific discipline, not a generic SEO add-on.
Tracked, transparent reporting
See citation and visibility data through AI & LLM Visibility Reporting, with clear priorities rather than vague promises.
Tailored, not templated
Every campaign is scoped to your business, category, competitors and current authority, never forced into a fixed package.
Reporting
See exactly how Claude talks about you.
Our Claude citation reporting tracks the prompts that matter to your category, whether Claude mentions you, how favourably, and how your share of voice compares to competitors within its responses.
Claude Visibility Tracker
| Prompt | Mentioned | Sentiment | SOV |
|---|---|---|---|
| best ai seo agency | Yes | Positive | 41% |
| claude seo agency | Yes | Positive | 52% |
| how to get recommended by claude | Yes | Neutral | 30% |
| cheap seo packages | No | — | 0% |
| ai seo consultant for enterprise | Yes | Positive | 26% |
| claude optimisation services | Yes | Positive | 38% |
| ai search visibility services | Yes | Neutral | 34% |
Share of voice in Claude
Illustrative dashboard. Reporting is tailored to your prompt set and competitor list.
Put it into practice
Solutions that deliver this work.
AI Link Building
Authority built through Blogger Outreach and Niche Edits.
Learn moreDigital PR
Brand Listicles, HARO and Press Release Distribution that earn attention.
Learn moreAI SEO Audits
Find the gaps preventing your brand from being surfaced and cited.
Learn moreAI SEO Packages
A focused programme aligned to your market and growth goals.
Learn moreAI SEO White Label
Specialist delivery that fits behind your agency.
Learn moreCase studies
Results we can point to.
Established outcomes from campaigns spanning AI answer visibility and core search performance.
SaaS
1 → 448
AI Overview appearances in 12 months
From invisible to cited in Google’s AI Overviews
The same audit, answer-first restructuring and entity clarification approach took this client from a single AI Overview appearance to 448 within a year of launch, measured in Google’s AI Overviews, not in Claude.
Organic growth
+206%
Organic traffic, year on year
Search performance that compounds
Strong technical health and content depth, layered with AI search optimisation, more than tripled organic traffic year on year.
Competitive sector
+802%
Increase in Page 1–3 keyword rankings
Visibility across tracked terms
Authoritative link building and semantic keyword structuring drove an 802% increase in Page 1–3 rankings across the client’s tracked terms.
Outcomes shown are established campaign results. Every engagement is benchmarked against its own baseline before work begins, so progress is measured from a defensible starting point.
The AI SEO Agency is built and run by
Click Intelligence.
Learn more about us Recognised by the search industry
Running an agency? White label our AI SEO for your clients.
Client perspective
Trusted to deliver.
Verified Customer
We came to Click Intelligence because our brand had stopped showing up in ChatGPT and AI Overviews, even where we still ranked well in Google. They built a proper AI SEO strategy around entity clarity and structured data, and we started seeing citations within a few months…
2 weeks ago
Verified Customer
They rebuilt our site with the structured data and technical foundation AI systems actually need to crawl, parse and trust us. Communication was proactive throughout, and they clearly understood what AI search visibility requires…
3 months ago
Verified Customer
The team got us cited across ChatGPT, Gemini and AI Overviews through a focused content and authority campaign. They stayed ahead of every deadline and kept us focused on the signals that actually moved the needle…
6 months ago
Verified Customer
I felt they delivered exactly what they promised for our AI search visibility.
10 months ago
FAQ
Claude SEO questions, answered.
What marketing leaders need to know before investing in Claude SEO.
Claude SEO is the work of making your brand easier for Claude to find, understand and trust, so it is mentioned, recommended or cited in its responses. It covers crawlability, answer-first content, structured data, authority signals and reporting specific to Claude.
Claude draws on what it learned in training and, when it uses its web search tool, on sources it can access on the live web. Clear and extractable answers, topical authority, accurate and reliable information, and consistent corroboration across multiple trusted sources all make a brand easier to mention with confidence. No single factor guarantees a mention.
Traditional SEO focuses on ranking pages and earning clicks. Claude SEO and ChatGPT SEO both focus on being recommended or cited inside a conversation, but each assistant has its own crawler, search tooling and behaviour, so crawlability checks, prompt testing and reporting are done separately for each. The shared foundations, structured data, authority and answer-first content, carry across.
You can influence the signals Claude relies on, but not control what it says. Making your content crawlable and clear, strengthening authority and keeping your brand described consistently and accurately across trusted sources all improve the likelihood of being mentioned. No agency can guarantee a specific Claude response.
We test a tailored set of prompts in Claude and record whether your brand is mentioned, how favourably it is described, which sources are cited and how your share of voice compares to competitors. Because responses vary, we track patterns over time against a baseline set before work begins.
Get in touch
Let’s talk about your AI SEO strategy.
Book a free 30-minute strategy call. We’ll review your AI search visibility, map out a plan, and recommend the right package. No hard sell. No obligation.
- Call us
- 01978 526964
- Coverage
- UK, US, Europe & worldwide
- The team
- Serviced by Click Intelligence
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