Focus
- Traditional SEO
- Keywords and backlinks
- ChatGPT SEO
- Conversational relevance and source credibility
Specialist ChatGPT SEO agency
ChatGPT SEO That Gets Your Brand Recommended, Not Just Ranked
Specialist optimisation for how ChatGPT discovers, evaluates and recommends brands, across search, browsing and conversation.
Our ChatGPT SEO agency helps ChatGPT find, understand and trust your content, so your brand is mentioned when people ask it who to use.
Experience behind brands seen everywhere
ChatGPT SEO
What is ChatGPT SEO, actually?
What ChatGPT SEO means
ChatGPT SEO is the work of earning mentions, recommendations and citations inside ChatGPT. It draws on what it learned in training and, through its search and browsing capability, on live web sources, which it cites when it uses them. People ask it who to hire, what to buy and how to choose, which makes chat gpt SEO a distinct visibility channel from the results page. It is sometimes searched as ChatGPT for SEO, but the meaning here is SEO for ChatGPT: optimising so that ChatGPT surfaces your brand, not using ChatGPT to write your SEO.
What earns a mention
Several things determine whether a brand is surfaced. Crawlability comes first: OpenAI’s crawler, GPTBot, has to be able to access and parse your content, so robots rules, rendering and site structure matter. Clear, extractable answers let ChatGPT lift and restate a passage accurately. Topical authority shows depth on the subject. And corroboration across trusted sources gives it confidence, because ChatGPT weighs consistency across the web rather than any single page.
Ranking vs. being recommended
ChatGPT and SEO are connected but not the same. A page can rank well and still go unmentioned in a conversation, and a brand that is described consistently across trusted sources can be recommended without ranking first for the query. That is why ChatGPT SEO optimization builds on your ranking work rather than repeating it.
One platform among several
ChatGPT SEO is the platform-specific work of earning visibility inside one particular AI assistant. It sits alongside the equivalent work for Google’s AI Overviews, Gemini, Claude and Perplexity, and all of it is underpinned by the same AEO and AIO foundations.
The search shift
ChatGPT SEO vs traditional SEO
Both disciplines build discoverability. They optimise for different moments in the search journey.
| Measure | Traditional SEO | ChatGPT SEO |
|---|---|---|
| Focus | Keywords and backlinks | Conversational relevance and source credibility |
| Goal | Ranking in the search results | Being recommended or cited within a ChatGPT response |
| Reporting | Rankings and click-through rate | Mention rate, sentiment and citation frequency within ChatGPT |
| Tactics | Metadata and link building | GPTBot-crawlable content, answer-first structuring, authority signals |
| Platforms | Google, Bing | ChatGPT search, browsing and conversation |
Goal
- Traditional SEO
- Ranking in the search results
- ChatGPT SEO
- Being recommended or cited within a ChatGPT response
Reporting
- Traditional SEO
- Rankings and click-through rate
- ChatGPT SEO
- Mention rate, sentiment and citation frequency within ChatGPT
Tactics
- Traditional SEO
- Metadata and link building
- ChatGPT SEO
- GPTBot-crawlable content, answer-first structuring, authority signals
Platforms
- Traditional SEO
- Google, Bing
- ChatGPT SEO
- ChatGPT search, browsing and conversation
ChatGPT SEO builds directly on strong AEO and AIO foundations. It is the platform-specific layer, not a replacement for either.
448
AI visibility proof point
Using the same approach, we grew one SaaS client’s AI-generated answer appearances from 1 to 448 within 12 months.
ChatGPT SEO services
Our ChatGPT SEO solutions
Eight connected disciplines that make up SEO for ChatGPT, from an agency focused on how one assistant finds, trusts and recommends brands.
ChatGPT Visibility Audit
Benchmarks how ChatGPT currently discusses and recommends your brand.
GPTBot Crawlability Audit & Fixes
Ensures OpenAI’s crawler can access, parse and index your content.
Answer-First Content Structuring
Formats content the way ChatGPT extracts and synthesises answers.
Structured Data & Schema Markup
Makes your content easier to parse and trust.
E-E-A-T & Source Authority
Strengthens the trust signals ChatGPT weighs before citing a source.
Conversational Query Mapping
Maps content to the natural-language questions people actually ask ChatGPT.
Digital PR & Authoritative Link Building
Earns the mentions and links that support wider citation.
ChatGPT Citation Reporting
Tracks how often, and how favourably, your brand is mentioned.
ChatGPT SEO pricing
Choose the right level of ChatGPT SEO support.
Clear starting points for ChatGPT SEO tailored to your market and growth goals.
Standard
From £1,000/month
Designed for Startups
- ChatGPT Visibility AuditIncluded: Included
- GPTBot Crawlability Audit & FixesIncluded: Included
- Answer-First Content StructuringNot included: Not included
- Structured Data & Schema MarkupIncluded: Included
- E-E-A-T & Source AuthorityIncluded: Included
- Conversational Query MappingNot included: Not included
- Authoritative Link BuildingIncluded: Included
- Dedicated ChatGPT MonitoringNot included: Not included
- ChatGPT Citation ReportingIncluded: Included
- Average delivery30 days
Premium
From £3,000/month
For SMEs
- ChatGPT Visibility AuditIncluded: Included
- GPTBot Crawlability Audit & FixesIncluded: Included
- Answer-First Content StructuringIncluded: Included
- Structured Data & Schema MarkupIncluded: Included
- E-E-A-T & Source AuthorityIncluded: Included
- Conversational Query MappingIncluded: Included
- Authoritative Link BuildingIncluded: Included
- Dedicated ChatGPT MonitoringNot included: Not included
- ChatGPT Citation ReportingIncluded: Included
- Average delivery30 days
Pro
From £5,000/month
For Growing Enterprises in competitive sectors
- ChatGPT Visibility AuditIncluded: Included
- GPTBot Crawlability Audit & FixesIncluded: Included
- Answer-First Content StructuringIncluded: Included
- Structured Data & Schema MarkupIncluded: Included
- E-E-A-T & Source AuthorityIncluded: Included
- Conversational Query MappingIncluded: Included
- Authoritative Link BuildingIncluded: Included
- Dedicated ChatGPT MonitoringIncluded: Included
- ChatGPT Citation ReportingIncluded: Included
- Average delivery30 days
Every campaign is scoped to your business. This reflects typical inclusions, not a fixed menu.
How it works
A clear path from audit to recommendation.
- 01
Kick Off Call
Understand your business, industry and goals.
- 02
Detailed Audit
An in-depth audit of your current visibility and crawlability within ChatGPT.
- 03
Strategy Development
A tailored roadmap of the prompts, pages and signals to prioritise, built from the audit findings.
- 04
Strategy Implementation
Crawlability fixes, content and authority work begin once you’ve approved the plan.
- 05
Transparent Reporting
Ongoing visibility into mentions, favourability and share of voice within ChatGPT.
Why work with us
A specialist ChatGPT SEO agency.
Specialist ChatGPT SEO expertise
A dedicated, platform-specific discipline, not a generic SEO add-on.
Tracked, transparent reporting
See citation and visibility data through AI & LLM Visibility Reporting, with clear priorities rather than vague promises.
Tailored, not templated
Every campaign is scoped to your business, category, competitors and current authority, never forced into a fixed package.
Reporting
See exactly how ChatGPT talks about you.
Our ChatGPT citation reporting tracks the prompts that matter to your category, whether ChatGPT mentions you, how favourably, and how your share of voice compares to competitors within its responses.
ChatGPT Visibility Tracker
| Prompt | Mentioned | Sentiment | SOV |
|---|---|---|---|
| best ai seo agency | Yes | Positive | 46% |
| chatgpt seo agency | Yes | Positive | 58% |
| how to get recommended by chatgpt | Yes | Neutral | 33% |
| cheap seo packages | No | — | 0% |
| enterprise ai seo consultant | Yes | Positive | 29% |
| seo for chatgpt | Yes | Positive | 41% |
| ai search visibility services | Yes | Neutral | 37% |
Share of voice in ChatGPT
Illustrative dashboard. Reporting is tailored to your prompt set and competitor list.
Put it into practice
Solutions that deliver this work.
AI Link Building
Authority built through Blogger Outreach and Niche Edits.
Learn moreDigital PR
Brand Listicles, HARO and Press Release Distribution that earn attention.
Learn moreAI SEO Audits
Find the gaps preventing your brand from being surfaced and cited.
Learn moreAI SEO Packages
A focused programme aligned to your market and growth goals.
Learn moreAI SEO White Label
Specialist delivery that fits behind your agency.
Learn moreCase studies
Results we can point to.
Established outcomes from campaigns spanning AI answer visibility and core search performance.
SaaS
1 → 448
AI Overview appearances in 12 months
From invisible to cited in Google’s AI Overviews
The same audit, answer-first restructuring and entity clarification approach took this client from a single AI Overview appearance to 448 within a year of launch, measured in Google’s AI Overviews, not in ChatGPT.
Organic growth
+206%
Organic traffic, year on year
Search performance that compounds
Strong technical health and content depth, layered with AI search optimisation, more than tripled organic traffic year on year.
Competitive sector
+802%
Increase in Page 1–3 keyword rankings
Visibility across tracked terms
Authoritative link building and semantic keyword structuring drove an 802% increase in Page 1–3 rankings across the client’s tracked terms.
Outcomes shown are established campaign results. Every engagement is benchmarked against its own baseline before work begins, so progress is measured from a defensible starting point.
The AI SEO Agency is built and run by
Click Intelligence.
Learn more about us Recognised by the search industry
Running an agency? White label our AI SEO for your clients.
Client perspective
Trusted to deliver.
Verified Customer
We came to Click Intelligence because our brand had stopped showing up in ChatGPT and AI Overviews, even where we still ranked well in Google. They built a proper AI SEO strategy around entity clarity and structured data, and we started seeing citations within a few months…
2 weeks ago
Verified Customer
They rebuilt our site with the structured data and technical foundation AI systems actually need to crawl, parse and trust us. Communication was proactive throughout, and they clearly understood what AI search visibility requires…
3 months ago
Verified Customer
The team got us cited across ChatGPT, Gemini and AI Overviews through a focused content and authority campaign. They stayed ahead of every deadline and kept us focused on the signals that actually moved the needle…
6 months ago
Verified Customer
I felt they delivered exactly what they promised for our AI search visibility.
10 months ago
FAQ
ChatGPT SEO questions, answered.
What marketing leaders need to know before investing in ChatGPT SEO.
ChatGPT SEO is the work of making your brand easier for ChatGPT to find, understand and trust, so it is mentioned, recommended or cited in its responses. It covers crawlability, answer-first content, structured data, authority signals and reporting specific to ChatGPT.
ChatGPT draws on what it learned in training and, when it searches or browses, on sources it can access on the live web. Clear and extractable answers, topical authority and consistent corroboration across multiple trusted sources all make a brand easier to mention with confidence. No single factor guarantees a mention.
Traditional SEO focuses on ranking pages and earning clicks. ChatGPT SEO focuses on being recommended or cited inside a conversation. AI Overviews optimisation targets Google’s summary at the top of search results. They share foundations such as structured data and authority, but they are measured in different places.
You can influence the signals ChatGPT relies on, but not control what it says. Making your content crawlable and clear, strengthening authority and keeping your brand described consistently across trusted sources all improve the likelihood of being mentioned. No agency can guarantee a specific ChatGPT response.
Our SEO ChatGPT tracking tests a tailored set of prompts in ChatGPT and records whether your brand is mentioned, how favourably it is described, which sources are cited and how your share of voice compares to competitors. Because responses vary, we track patterns over time against a baseline set before work begins.
Get in touch
Let’s talk about your AI SEO strategy.
Book a free 30-minute strategy call. We’ll review your AI search visibility, map out a plan, and recommend the right package. No hard sell. No obligation.
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- 01978 526964
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- UK, US, Europe & worldwide
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