Generative Engine Optimization agency

GEO: Generative Engine Optimization for the AI Search Era

Generative Engine Optimization, not geographic or local SEO, built to get your brand featured, cited and recommended by ChatGPT, Gemini, Perplexity and Google’s AI Overviews.

Our GEO SEO agency is a generative SEO agency that makes your content easy for generative engines to find, understand, cite and recommend.

Experience behind brands seen everywhere

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GEO Generative Engine Optimization

What is GEO, actually?

Not local SEO

GEO stands for Generative Engine Optimization: the practice of optimising content and technical foundations so generative AI systems surface, cite and recommend a brand, rather than a geographic or local SEO service. Some search for it simply as geo engine optimization.

How generative engines choose

Generative engines, ChatGPT, Gemini, Claude, Perplexity and Google’s AI Overviews, do not simply return a ranked list. They retrieve candidate sources, resolve the entities behind them, compare passages for relevance and consistency, then synthesise a single response. GEO optimization is the work of being one of the sources that response is built from, which is why generative engine optimisation is now a core part of how brands are found.

What earns a feature

Four things decide whether a brand gets featured. Answer-first content makes the core response explicit before adding depth. Entity clarity gives models an unambiguous understanding of who you are. Structured data makes that understanding machine-readable. And corroborated authority, mentions and links from sources the models already trust, gives them confidence to cite you. That is a different battle from ranking in a traditional list of results, which is why generative search optimization and generative AI search engine optimization sit alongside SEO rather than replacing it. Generative AI and SEO now share the same page.

GEO vs AEO

GEO and AEO describe the same fundamental discipline, and GEO is the term the wider market has converged on. AEO, AIO and the platform-specific work, ChatGPT, Gemini, Claude, Perplexity and Google’s AI Overviews, are the practical components underneath the GEO umbrella.

The search shift

GEO vs traditional SEO

Both disciplines build discoverability. They optimise for different moments in the search journey.

MeasureTraditional SEOGEO
FocusKeywords and backlinksDirect answers, context and citations
GoalRanking in the search resultsBeing featured inside a generative AI response
ReportingRankings and click-through rateCitation frequency and generative visibility share
TacticsMetadata and link buildingAnswer-first content, structured data, semantic depth
PlatformsGoogle, BingChatGPT, Gemini, Perplexity, Claude, Google’s AI Overviews

Focus

Traditional SEO
Keywords and backlinks
GEO
Direct answers, context and citations

Goal

Traditional SEO
Ranking in the search results
GEO
Being featured inside a generative AI response

Reporting

Traditional SEO
Rankings and click-through rate
GEO
Citation frequency and generative visibility share

Tactics

Traditional SEO
Metadata and link building
GEO
Answer-first content, structured data, semantic depth

Platforms

Traditional SEO
Google, Bing
GEO
ChatGPT, Gemini, Perplexity, Claude, Google’s AI Overviews

GEO does not replace SEO; it builds on it. A strong technical and content foundation remains the base, with answer-first structuring and entity signals layered on top.

448

GEO proof point

For one SaaS client, we grew AI Overview appearances from 1 to 448 within 12 months.

GEO SEO services

Our GEO solutions

Eight connected components of our generative engine optimization services, from a GEO agency that treats generative visibility as one discipline.

GEO Visibility Audit

Benchmarks how generative engines currently discover, cite and recommend your brand.

Generative Engine Content Structuring

Answer-first content built to be extracted and featured.

Structured Data & Schema Markup

Makes your content machine-readable so generative engines can parse and trust it.

Semantic Keyword & Entity Structuring

Maps content to the context and intent generative engines actually search for.

E-E-A-T & Authority Signals

Strengthens the trust signals generative engines weigh when deciding what to cite.

Digital PR & Authoritative Link Building

Earns mentions and links from sources AI models already trust.

Platform-Specific Optimisation

Tailored work across ChatGPT, Gemini, Claude, Perplexity and Google’s AI Overviews.

Learn more

GEO & LLM Visibility Reporting

Tracks citations, rankings and growth across every generative engine.

We are a UK-based GEO agency and generative AI search engine optimization agency working with brands across the UK, US and Europe. Whether you are comparing GEO SEO agencies or looking for one GEO SEO agency to own the whole programme, GEO services, like any generative AI SEO service or generative engine optimization service, should be scoped to your market rather than sold as a template.

GEO pricing

Choose the right level of GEO support.

Clear starting points for generative engine optimisation services tailored to your market and growth goals.

Standard

From £1,000/month

Designed for Startups

  • AI SEO StrategyIncluded: Included
  • GEO Visibility AuditIncluded: Included
  • AI Overviews OptimisationIncluded: Included
  • E-E-A-T OptimisationIncluded: Included
  • Schema MarkupIncluded: Included
  • Semantic Keyword StructuringNot included: Not included
  • Content Clustering StrategyNot included: Not included
  • AI-Optimised Content CreationNot included: Not included
  • Authoritative Link BuildingIncluded: Included
  • Digital PRNot included: Not included
  • Platform-Specific OptimisationNot included: Not included
  • GEO & LLM Visibility ReportingIncluded: Included
  • Average delivery30 days
Book a Call
Most Popular

Premium

From £3,000/month

For SMEs

  • AI SEO StrategyIncluded: Included
  • GEO Visibility AuditIncluded: Included
  • AI Overviews OptimisationIncluded: Included
  • E-E-A-T OptimisationIncluded: Included
  • Schema MarkupIncluded: Included
  • Semantic Keyword StructuringIncluded: Included
  • Content Clustering StrategyIncluded: Included
  • AI-Optimised Content CreationNot included: Not included
  • Authoritative Link BuildingIncluded: Included
  • Digital PRIncluded: Included
  • Platform-Specific OptimisationIncluded: Included
  • GEO & LLM Visibility ReportingIncluded: Included
  • Average delivery30 days
Book a Call

Pro

From £5,000/month

For Growing Enterprises in competitive sectors

  • AI SEO StrategyIncluded: Included
  • GEO Visibility AuditIncluded: Included
  • AI Overviews OptimisationIncluded: Included
  • E-E-A-T OptimisationIncluded: Included
  • Schema MarkupIncluded: Included
  • Semantic Keyword StructuringIncluded: Included
  • Content Clustering StrategyIncluded: Included
  • AI-Optimised Content CreationIncluded: Included
  • Authoritative Link BuildingIncluded: Included
  • Digital PRIncluded: Included
  • Platform-Specific OptimisationIncluded: Included
  • GEO & LLM Visibility ReportingIncluded: Included
  • Average delivery30 days
Book a Call

Every campaign is scoped to your business. This reflects typical inclusions, not a fixed menu.

How it works

A clear path from audit to visibility.

  1. 01

    Kick Off Call

    Understand your business, industry and goals.

  2. 02

    Detailed Audit

    An in-depth GEO and generative visibility audit across your site and content.

  3. 03

    Strategy Development

    A tailored roadmap built from the audit findings.

  4. 04

    Strategy Implementation

    Execution begins once you’ve approved the plan.

  5. 05

    Transparent Reporting

    Ongoing visibility into citations, rankings and growth across every generative engine.

Why work with us

A specialist generative engine optimisation agency.

Specialist GEO expertise

A dedicated discipline grounded in how generative engines retrieve, evaluate and cite sources, not a generic SEO add-on.

Tracked, transparent reporting

See citation and visibility data through AI & LLM Visibility Reporting, with clear priorities rather than vague promises.

Tailored, not templated

Every campaign is scoped to your business, category, competitors and current authority, never forced into a fixed package.

Reporting

See exactly where you are cited.

Our GEO & LLM visibility reporting tracks the prompts that matter to your category, which generative engines mention you, where you rank in the answer, and how your share of voice compares to competitors.

LLM Visibility Tracker

24 prompts tracked
PromptMentionedAvg rankEngineSOV
best aeo agencyYes#1ChatGPT68%
answer engine optimisation servicesYes#2Gemini42%
ai search visibility agencyYes#1Claude71%
cheap seo packagesNo—Perplexity0%
enterprise aeo consultantYes#3Grok29%
how to rank in ai overviewsYes#2DeepSeek51%
llm brand monitoringYes#1ChatGPT83%

Brand share of voice

Your brand58%
Competitor A24%
Competitor B12%
Competitor C6%
Avg rank #1.86 engines tracked

Illustrative dashboard. Reporting is tailored to your prompt set, engines and competitor list.

Case studies

Results we can point to.

Established outcomes from campaigns spanning generative visibility and core search performance.

Growth

SaaS

1 → 448

AI Overview appearances in 12 months

From invisible to cited in Google’s AI Overviews

A GEO visibility audit, answer-first content restructuring and entity clarification took this client from a single AI Overview appearance to 448 within a year of launch.

Growth

Organic growth

+206%

Organic traffic, year on year

Search performance that compounds

Strong technical health and content depth, layered with generative engine optimisation, more than tripled organic traffic year on year.

Growth

Competitive sector

+802%

Increase in Page 1–3 keyword rankings

Visibility across tracked terms

Authoritative link building and semantic keyword structuring drove an 802% increase in Page 1–3 rankings across the client’s tracked terms.

Outcomes shown are established campaign results. Every engagement is benchmarked against its own baseline before work begins, so progress is measured from a defensible starting point.

The AI SEO Agency is built and run by
Click Intelligence.

Learn more about us

Recognised by the search industry

Brighton SEO conference award recognitionBrighton SEO San Diego award recognitionEuropean Search Awards 2025 recognitionGlobal Search Awards 2024 recognitionThe Netty Awards recognitionSearch Engine Journal industry recognitionEuropean Agency Awards 2026 Finalist recognitionUK Agency Awards 2026 Finalist recognitionUS Agency Awards 2026 Finalist recognition

Running an agency? White label our AI SEO for your clients.

Client perspective

Trusted to deliver.

Excellent4.89 average73 reviewsReviews.io
Rachel Hughes

Verified Customer

We came to Click Intelligence because our brand had stopped showing up in ChatGPT and AI Overviews, even where we still ranked well in Google. They built a proper AI SEO strategy around entity clarity and structured data, and we started seeing citations within a few months…

2 weeks ago

Tom Ellison

Verified Customer

They rebuilt our site with the structured data and technical foundation AI systems actually need to crawl, parse and trust us. Communication was proactive throughout, and they clearly understood what AI search visibility requires…

3 months ago

Priya Shah

Verified Customer

The team got us cited across ChatGPT, Gemini and AI Overviews through a focused content and authority campaign. They stayed ahead of every deadline and kept us focused on the signals that actually moved the needle…

6 months ago

Mike Chen

Verified Customer

I felt they delivered exactly what they promised for our AI search visibility.

10 months ago

FAQ

GEO questions, answered.

What marketing leaders need to know before investing in generative engine optimization.

GEO stands for Generative Engine Optimization: the practice of optimising content and technical foundations so generative AI systems such as ChatGPT, Gemini, Claude, Perplexity and Google’s AI Overviews surface, cite and recommend your brand. It is also described as generative search optimisation, and it is not geographic or local SEO.

In the market, GEO and AEO are often used interchangeably for the same fundamental discipline. We use GEO as the umbrella term and treat AEO, AIO and the platform-specific work as its practical components: AEO focuses on being cited inside generated answers, AIO on making your whole site machine-readable, and the platform pages on the specifics of each engine.

AI SEO is the broader everyday label for optimising for AI-driven search. GEO, sometimes written as generative engine optimization SEO, is the specific discipline of being featured in generative responses, and it forms the core of most AI SEO programmes. Our AI SEO strategy work sequences GEO alongside the technical and content foundations around it.

Yes. We offer platform-specific work for ChatGPT, Gemini, Claude, Perplexity and Google’s AI Overviews. Each engine has its own crawlers, tooling and behaviour, so we audit, test and report on each separately, on top of the shared GEO foundations.

Timelines vary by authority, competition, crawl frequency and the scale of implementation. We establish a baseline first, then report movement in citations, generative visibility and supporting search performance throughout the campaign.

Get in touch

Let’s talk about your AI SEO strategy.

Book a free 30-minute strategy call. We’ll review your AI search visibility, map out a plan, and recommend the right package. No hard sell. No obligation.

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UK, US, Europe & worldwide
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Serviced by Click Intelligence

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